Quality Beer since 1971
The Peja Beer (or in Albanian, Birra Peja), has started as a project in 1968 with the factory that officially opened in 1971. Back in the time, it was under Yugoslav management, while most of the employees were Albanian.
After the war in Kosovo in 1998, the factory slowly transitioned from public ownership to private ownership and got bought by private investors, who gradually invested millions of euros into the company, making it a market leader not only in Kosovo but in the region as well.